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50 Ways To Use On-line Video For Business
 Video is ever popular and organizations continue to find new and interesting ways of using it for marketing, training and more. We put together a list of the uses we have seen recently, check it out you might find something you have not thought of.
Customer Reference Videos
1. Video Customer Testimonials
2. Video Success Stories
3. Video Case Study
4. Man-in-the-street Interviews
5. Customer Presentations
Product and Service Promotions
6. Product Presentations
7. Product Demonstrations
8. Product Reviews
9. Visual Stories / Mini Documentaries
10. Subject Matter Experts - Commentary
11. Product Comparisons
Corporate Videos
12. Corporate Overview
13. Executive Presentations
14. Staff Presentations
15. Corporate Facilities or Equipment Tour
16. CEO Updates
17. Regular Corporate Communications
Training and Support Videos
18. Training Videos
19. Instructional Videos
20. Expert Videos (Sales Support)
21. Just-in-time Learning
22. Post Sale Support Videos
23. Maintenance Videos
Internal Communications Videos
24. Internal Communications
25. Event/Conference /Trade Show Communications.
26. Employee Orientation and On-Boarding
27. Health, Legal & Safety Issues |
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Advertising, Marketing and Promotion
28. Commercials
29. Viral Video
30. Email Video
31. Infomercials
32. Content Marketing
33. Landing pages and micro sites
PR Support and Community Relations
34. Video Press Releases
35. PR Support Materials
36. Community Relations Video
Event Video
37. Event Presentation Video
38. Round Table Sessions
39. Q & A Expert Sessions
40. Highlights or Red Carpet Video
Other Uses of Video
41. Recruitment Videos
42. Video Blogs
43. In Store Video
44. Company Lobby / Waiting Room Video
45. Mobile Video
46. Market research, focus groups and polling
47. Website FAQ Video
48. Video White paper
49. Video Magazine
50. Author bios and Book promotion
NEW IDEAS!!
* Membership drives for associations
* Capital fundraising for non-profits
* Tribute videos |
Impressive list huh? It's amazing what you can do with this new medium. So put your thinking cap on and see what you can come up with. |
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